Effective date: August 1, 2026

Prodred respects intellectual property rights and expects the brands and people who use the Services to do the same. Prodred is an AI-native growth execution layer for ecommerce: it reads a brand's context and live commerce data, decides what is blocking growth, creates the work (product visuals, video, product detail page copy, landing pages, ad creative), deploys it to the brand's own surfaces such as Shopify, Amazon, Meta, Google and TikTok, measures the result and improves automatically. Because Prodred both generates and publishes material on a brand's behalf, this Policy explains how to report a copyright issue, whether it concerns an asset held in the platform or an asset already deployed to a connected store, social profile or ad account, and how we respond.

1) Ownership Recap

• You own your User Content. The material you connect or upload, including product photography, product data and feeds, brand guidelines, palettes, logos, existing campaign assets and reference material.

• Subject to law and third-party rights, you own Outputs. The work Prodred creates and deploys for you, including product visuals, video, product detail page copy, landing pages, ad creative and the campaigns assembled from them.

• Prodred owns the Services, software and tools. Including the platform, the agent that runs the loop of understand, decide, create, deploy, measure and improve, the underlying models, and the connectors to commerce and advertising platforms. Your on-brand brain, meaning the brand-specific model trained on your products, palettes and visual language, is operated by Prodred as part of the Services and is used to serve your brand.

2) Repeat Infringer Policy

We may suspend or terminate accounts of users who repeatedly infringe the intellectual property rights of others. Examples include uploading another brand's copyrighted product photography, campaign film or ad creative as reference material, feeding a competitor's product detail page copy or landing page text into the Services, or deploying assets that reproduce protected work to a connected store, social profile or ad account.

3) DMCA / Copyright Notices

If you believe material hosted by Prodred, or deployed by Prodred to a connected surface, infringes your copyright, send a written notice to our Copyright Agent with:

1. Your contact information.

2. Identification of the copyrighted work, for example the specific photograph, video, product detail page copy, landing page or piece of ad creative.

3. The location of the allegedly infringing material, whether that is a URL inside the Prodred platform or the destination it was deployed to, such as a product page, a social post or a live ad.

4. A statement of good-faith belief that the use is not authorised by the copyright owner, its agent or the law.

5. A statement, under penalty of perjury, that the information is accurate and that you are the copyright owner or authorised to act on the owner's behalf.

6. Your physical or electronic signature.

Copyright Agent

Prodred

Attn: Copyright Agent

Email: legal@prodred.com

Please note: notices sent to any other address may not reach the Copyright Agent and may delay our response. For questions that are not copyright notices, write to support@prodred.com.

Where material has already been deployed to a brand's own store, social account or ad account, we will act on the copies within our control and will notify the account holder so that the deployed copies can be withdrawn. Prodred does not control third-party platforms, so a complaint about material on those platforms may also need to be raised with the platform itself.

4) Counter-Notification

If your material was removed or disabled as a result of a mistake or misidentification, you may send a counter-notice to the Copyright Agent containing:

1. Your contact information.

2. Identification of the material and its location before removal, for example the asset in your workspace or the surface it had been deployed to.

3. A statement under penalty of perjury that you have a good-faith belief the material was removed or disabled as a result of mistake or misidentification.

4. A statement consenting to the jurisdiction of the competent court determined under the copyright legislation that applies to your notice, and acceptance of service of process from the party who submitted the original complaint.

5. Your physical or electronic signature.

On receiving a valid counter-notice we may restore the material unless the complaining party files a court action within the period required by law. Restoring an asset does not automatically redeploy it, and any republishing to a connected surface remains subject to your instructions and the rules of the platform concerned.

5) Trademarks & Other Rights

For trademark, design right, personality right or other intellectual property concerns, for example the unauthorised use of a brand name, logo or product shape in a generated visual, in a video, in product detail page copy or in a live ad, contact legal@prodred.com with enough detail to identify the rights at issue, the material complained of and where it appears. Please do not use this address for support requests, which should go to support@prodred.com.